The Executive Team

IS2 is a privately owned, independent company. The business is managed by a team with over 70 years of experience in insurance software solutions. IS2 combines seasoned insurance industry experience and innovative, but commercially sound technologists.

Simon Pritchard

Founder, Managing Director

Simon founded IS2 in 1996 and helped shape IS2’s E-Trading platform for general insurance. He enjoyed working in a pioneering capacity within the challenging personal lines and the aggregator space, helping design intelligent real-time rule-based pricing and powering many high-profile brands in the sector. Simon is passionate about how technology can be used to make a real difference and that means delivering a tangible ROI for customers is at the heart of IS2. The operational development strategy is driven by Simon to provide an agile approach, so IS2’s customers can benefit from the company’s flexible, rapid time to market capability and a build it once strategy that a modern Platform like Atlas can deliver. Simon has always led a re-investment programme in IS2’s technology, to ensure IS2 has continued to maintain an R&D driven focus. So whilst IS2 has been around a while, the software platform has stayed very much ahead of the curve in terms of technical innovation and functional capability.

Joe Sultana

Commercial Director

Joe has more than 30 years of experience in the technology and insurance sectors. He has a unique understanding of insurance distribution and modern technology innovation. Joe began his career working at a national insurance brokerage before founding his own broker business. He then joined the leadership team of Insurecom, which was recognised in the ‘Fast Track’ 100. Later, he joined the board of a top 100 UK brokerage to lead projects in Europe and Asia. In 2011, Joe rejoined Insurecom and played a crucial role in a strategic rethink, which ultimately led to a successful acquisition by Applied Systems Inc. As Managing Director, he led Applied’s UK broker business and delivered significant growth in sales and revenue. Joe then assumed the newly created position of Chief Operating Officer for Applied Systems European business. Joe joined IS2 in 2022, and the company benefits from his extensive experience and strategic guidance.

Fred Pritchard


Fred has worked within the technology sector all of his adult life, after successful careers with NCR and Honeywell he founded Fame Computers in 1982. Fame pioneered the use of technology within the UK life & general insurance industry, including the first use of EDI within the sector. Fred a successful entrepreneur built that business from a self-funded start-up, to a business with annual turnover of over £13M, making a profit of £3m and employing 190 full-time staff, with most of the UK’s major insurers as customers. IS2 benefits from Fred’s wealth of experience and general insurance industry knowledge. He has been responsible for business development and for IS2 gaining some very prestigious customers and key partners.

Richard Green

Technical Director

Richard was with the Express Insurance Group for 9 years prior to joining IS2. Express Insurance were early adopters of the IS2 online E-Commerce platform and Richard was responsible for their online channels from a technical perspective. At IS2 Richard sets the technical strategy for the business and ensures our chosen development platform and infrastructure are robust enough to meet the multi-faceted requirements of the digtial distribution landscape. Although he is an extraordinary technologist responsible for IS2’s technical strategy, he has a very detailed working knowledge of general insurance products and broker businesses.

Lucy Hill

Business Development Director

Lucy has 20 years of experience in the insurance technology sector. Her expertise lies in providing specialist consulting, helping solve complex business problems by implementing the most suitable technology solutions. Lucy’s early career exposed her to various aspects of the technology business, including support, development, sales, and consultancy. Her background in finance provides her with an all-encompassing view of technology solutions and specialist Accounting knowledge. In her previous role as Head of Solution Consulting at Applied Systems, Lucy and her team consistently overachieved, supporting sales exceeding £10m annually. Lucy is an asset to IS2, building relationships with existing and new partners as a Business Development Director.

Adrian Hunt

Head of Platform

Adrian first joined IS2 in 2000 in a software development role. During his time here he has worked on many different projects, from high volume personal lines systems, through to niche commercial schemes. The experience he has gained is invaluable and his GI product knowledge, we think – is second to none. He is responsible for bringing much of the key functionality within our platform to market. Although he now oversees development teams, he still has a very hands on approach and can regularly be seen grappling with even the most complex of underwriting guides. Our Atlas platform has an ambitious product roadmap and we know this in safe hands.

Peter Knight

Head of Project Delivery

Pete has been with IS2 over 20 years now. Pete is a talented creative designer, with a product design background and originally worked within the business in the key area of user interface development and creative design. This is an area which is underestimated by many, at their cost – and is finally being recoginsed as one of the most important components in any web channel. Pete has developed his GI knowledge to a high level and played a key part in ensuring IS2 meet the expectations of our customers in terms of delivering against requirements and budget. Pete has overall responsibility for project delivery and all the coordination that is required with stakeholders to ensure the project is a success.

Alguer Galceran

Head of Software Development

Alguer’s first role at IS2 included ensuring what can be complex user journeys are presented to the end customer in the most effective way possible. Given the products can also sometimes be complex, this is where Alguer’s deep understanding of the web and user interfaces is so important. This is a really key area for IS2 and one of our major strengths. The user journeys we build are smart and dynamic. Efficient in terms of the data collected, responding to the details of the risk and the products selected in real-time, to ensure the interaction with the customer is smooth and free of frustrations as is possible. Alguer has progressed within IS2 and now holds the position of Head of Devlopment and is repsonbile for the day to day managment of our team.